No One Cares About The Features Of Your Product

When you tell someone about a product, your first inclination is to start touting its features. It goes from 0 to 60 in 5.2 seconds. It has […]

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Design Your Logo…Develop Your Brand

Your logo should be designed with purpose in order to make a connection. When people see your logo, they need to instantly feel a certain way…ask yourself, […]

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Building Your Brand

Your brand already lives inside you. As the owner or purveyor of the company, first, you must be true to yourself, transparent, and honest with your client…and […]

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Establishing Your Credibility

It’s simple. Deliver what you say you will deliver…do it honestly, laying out the parameters and expectations…and go above and beyond that.

That establishes your credibility…and with that, […]

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Transparency…Own it

What is transparency? What do we mean by that?

Well, think about working in a glass building where everyone can see what everyone is doing. There is no […]

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Honest & Concise Content

No Fluff. Don’t write for the sake of taking up space. More content does not mean more credibility or more knowledge. Most of the time, it hurts, […]

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